Job title: Marketing Assistant
Callery, PA, US
Every day, ANDRITZ continues to deliver successful innovative solutions to our customers globally. Why are we so successful? Because we are passionate and love what we do! We are at the forefront of future engineering technologies, with solutions that ensure the success of our clients in key industries that are shaping the future of the world we live in.
Marketing Assistant
The Marketing Assistant will support the marketing department's efforts to promote our products and services to existing and potential customers.
Responsibilities:
- Content Creation:
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- Assist in creating engaging and persuasive marketing content, including product descriptions, presentations, blog posts, social media posts, and email campaigns.
- Collaborate with the marketing team to develop compelling visual content, such as images, infographics, and videos, to support promotional efforts.
- Digital Marketing:
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- Help manage and update the company's website, ensuring all content is current and accurate
- Contribute to social media marketing efforts by scheduling posts, monitoring engagement, and suggesting content ideas to enhance brand visibility.
- Market Research:
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- Conduct research on trends, competitor activities, and customer preferences to assist in developing effective marketing strategies.
- Analyze marketing data and metrics to assess campaign performance and provide recommendations for improvement.
- Trade Shows and Events:
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- Assist in the planning and execution of trade shows, conferences, and other marketing events to promote our products and expand brand presence.
- Support logistics for events, including booth setup, collateral preparation, and post-event follow-ups.
- Marketing Campaigns:
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- Contribute to the development and implementation of marketing campaigns aimed at lead generation and customer retention.
- Assist in monitoring campaign performance and generating reports to measure the success of marketing efforts.
- Collaborative Projects:
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- Collaborate with cross-functional teams, including sales, engineering, and product development, to gather information and support joint initiatives.
Requirements:
- Bachelor's or Master's degree in Marketing, Business or Communications
- Basic understanding of marketing principles and concepts.
- Strong verbal and written communication skills.
- Proficiency in using various social media platforms.
- Detail-oriented with the ability to multitask and meet deadlines.
- Solid analytical skills to interpret data and draw meaningful insights.
- Eagerness to learn and contribute creatively to marketing strategies.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Nearest Major Market: Pittsburgh